Back at the beginning of this month, two-year-old Atlanta-based shoemaker Cobbler Union opened their second brick-and-mortar retail location on the second floor of Ponce City Market. The is a great move for a really cool company.
Small-batch, luxury men’s shoe brand Cobbler Union is the result of two life-long friends and a cobbler who embarked on a journey to bring luxury shoes to men around the world. After spending three years at a shoemaking studio in Barcelona that sold their product for around $4,000 a pair, they were dissatisfied with the high-price point and lack of accessibility associated with luxury, bespoke shoes. They aimed to utilize their skilled craft and create a brand that appealed to a wider audience. Thus, Cobbler Union was born – a new type of luxury company rooted in the high standards of shoemaking but designed to offer men the highest quality shoes at accessible prices, starting at $395. The brand recognizes the role that shoes play in a man’s life, and it is their belief that beautifully crafted, quality shoes have the power to transform.
After two years of success in e-commerce and a year of brick-and-mortar retail at their Inman Park location (we visited them last year) Cobbler Union will open in a 1,037-square-foot showroom – double the size of their exiting location – within Ponce City Market.
“Jamestown spent a lot of time and energy to preserve the beauty and legacy of the Sears, Roebuck and Co. building with the vision of Ponce City Market. This same kind of passion for legacy and attention to details is what we obsess over at Cobbler Union. Our goal – to help preserve the art and craft of shoemaking while providing men around the world with exquisite shoes – will fit in well within the walls of PCM.Cobbler Union and Ponce City Market both opened their doors for the first time two years ago and we very much look forward to growing together with them.” – Stephen Beehler, Cobbler Union co-founder.
Cobbler Union will continue to honor and replicate the uniqueness of the bespoke experience at the new location with features such as their made-to-order (MTO) program, belt-cutting display and weekly Sip n’ Shine events. With the MTO program, customers will be able to shop existing styles and transform them to their liking by selecting the leather and sole to create their own unique, one-of-a-kind creation. In effort to showcase the quality of craftsmanship, there will be a table in-store where they will feature the cutting of leather belts. In addition, CobblerUnion at Ponce City Market will host a weekly Sip n’ Shine event, every Thursday evening from 6PM – 8PM, inviting customers and friends to shop, get their shoes shined and have a drink.
Cobbler Union at Ponce City Market will celebrate their soft opening on Friday, September 1st, host their fist Sip n’ Shine event on Thursday, September 15th, and a grand opening event on Thursday, September 29th.
About Cobbler Union:
The Cobbler Union philosophy is defined by a relentless commitment to three core principles of luxury: Craftsmanship, Quality and Authenticity. Craftsmanship – all Cobbler Union pieces are exclusively handcrafted in Europe to ensure top-of-the-line craftsmanship. All of our shoes are Goodyear-welted, a process that requires over 220 operations involving over 20 artisans from beginning to end. Quality – Cobbler Union shoes are crafted out of the finest top-grade calfskins and materials available – the same used by some of the most famous luxury houses in Europe. Authenticity – With one of the founders and master shoemaker both residing in Spain, Cobbler Union ensures the strictest standards of quality are followed at every stage of production.
See the whole collection at https://www.cobbler-union.com
