One of the goals of Red Clay Soul has always been simple: introduce you to exceptional brands, products, places, and experiences that make life a little richer.
Sometimes we discover those brands on our own. Sometimes they find us.
In the interest of transparency, there will be times when a company sends us a product to evaluate, invites us to experience a destination, hosts us at an event, or provides access to something we otherwise wouldn’t have experienced. In accordance with FTC guidelines, we’ll always disclose those relationships when appropriate.
What will never change is our editorial independence.
A product isn’t featured because it was sent to us. It’s featured because we genuinely believe it’s worth your time and money. If we don’t like something, we simply don’t write about it. We don’t exchange positive reviews for products, free trips, or compensation. Likewise, we don’t publish ghostwritten “sponsored posts.” Every article on Red Clay Soul is researched, written, photographed, and edited by us.
You’ll also notice that we work with a select group of advertising and brand partners. Those partnerships help support the publication, but they never influence our opinions. In fact, we intentionally keep that list small. We only partner with brands we already believe in or would confidently recommend to our closest friends.
From time to time, you’ll also find affiliate links throughout the site. If you choose to purchase through one of those links, Red Clay Soul may earn a small commission at no additional cost to you. Those commissions help fund the site, allowing us to continue producing independent content. They never affect what we choose to recommend, and we won’t recommend something simply because it pays more.
At the end of the day, Red Clay Soul has one asset that’s more valuable than traffic, followers, or revenue: trust.
Everything we publish is filtered through a simple question:
Would I recommend this to a friend?
If the answer is yes, you’ll probably read about it here.
If the answer is no, you never will.
Thank you for trusting us to help you discover brands, products, and experiences worth your attention.
